By Bradley Berman – January 11, 2007 via HybridCars.Com

I just returned from three grueling days with thousands of journalists at the kickoff of the 2007 North American Auto Show in Detroit. During the media days, the world’s top broadcast and print publications, with rare exception, become a de facto public relations agency for the auto industry, giving primetime coverage and front-page headlines to anything fed to them from the car companies’ news releases. I overhead one journalist say, “I know it’s just a puff piece, but it’s fun.”

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